Reco
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Win new clients through the people who already trust your advice

Reco helps accountants, mortgage brokers, advisers and bookkeepers turn successful client outcomes and life events into trackable warm introductions.

For accountants, mortgage brokers, financial advisors and bookkeepers.

  • Easy setup
  • No credit card required
  • We'll help you get started
An advisor meeting a client who came through a referral

Introduce a contact

Referral reward

A suitable thank-you where appropriate

Your friend gets

A useful first conversation for them

You're already paying to find new customers

Advertising helps you win the first customer. Reco helps that happy customer introduce the next one.

Traditional Marketing

Paid advertising reaches people who don't know you yet

Google AdsFacebook & InstagramEmail & messagingNew customer

The Reco Way

Reco turns customers you've already won into another source of new business

Happy customerReco referralAnother customer

Why referrals work so well for financial services

Life events trigger recommendations

Buying a home, refinancing, starting a business, tax time and retirement all prompt people to ask friends who they use.

Trust transfers through an introduction

A client who already trusts your advice can give a new prospect confidence before the first conversation.

Clients know others at the same stage

Home buyers know other buyers, business owners know other owners, and families often share the same financial questions.

Long relationships create repeated opportunities

Annual reviews, tax cycles and changing life stages give satisfied clients many moments to introduce someone new.

Making it easy for your clients to refer you new business

Get your referral program up and running in minutes, and start driving "Customer Led Growth". See results in days.

Complete Reco referral flow: provider sets up, client refers, friend signs up, everyone benefits

What could a referral program look like?

A real example of how a Reco offer could look for your business.

An advisor meeting a client who came through a referral

Meridian Accounting

Recommend Meridian Accounting

Referral reward

Offer an appropriate thank-you where permitted

Your friend gets

Give a contact a useful first consultation or introductory conversation

Other reward ideas for financial services

  • A charitable contribution where appropriate
  • Service credit where appropriate
  • An additional review or service add-on
  • A benefit for the new client
  • No reward - simply make introductions easy to track

How you would use Reco in your business

Use the different stages of engagement with your clients to make it easy for them to refer your business to friends, family and associates.

A milestone is completed

Include a referral link in the completion note after a tax, loan or planning milestone.

Annual review or completion

Add a referral invitation to the annual review summary or completion email.

A client thanks you

Reply to their thanks with a discreet referral link they can share with someone they trust.

A related life event comes up

Send a referral link when they mention a friend facing a similar financial milestone.

NOTE: Certain regulated industries have restrictions on advertising and incentives. Make sure you comply with local regulations when designing and distributing any incentives to clients and prospective clients.

Reco is a Complete Solution to Increase Word of Mouth Referrals

  • In just a few minutes you can set up a range of incentives to encourage your clients to refer your business.
  • Reco provides numerous ways to share incentives with your clients, so they can easily make referrals.
  • Both the person making the referral and the person being referred verify their contact details, so you know the referral is genuine. Only then are you charged a small fee.
  • You control how incentives are used and privacy is assured for clients and those they refer.

Watch the video, to see it in action.

Turn word of mouth into a system

Generate more referrals

Make it easy for happy customers to recommend you, so more of them actually do.

Know your advocates

See which customers are bringing you new business and keep them engaged.

Reward results, not clicks

Rewards are tied to confirmed referrals, not impressions or clicks.

Frequently Asked Questions

See how Reco could work for your firm

We'll help you create your first referral offer so you can see exactly how it would work for your clients.

No obligation. You choose the offer and the reward.

    Reco | Referral Platform for Accountants, Brokers & Advisors